Publicist
The publicist is responsible to the producer and/or Board of Directors.
Duties:
• Plans and implements a media strategy that incites interest and excitement in the public through
posters, promotional flyers and advertisements
• Liaises with the media through press releases
• Arranges interviews
• Sets up photo shoots
• Prepares press kits
• Prepares the program
• Distributes any complimentary tickets
• Works with the producer regarding the presentation of publicity materials
• Ensures the box office manager is fully informed about any marketing initiatives, particularly
ticket discounts
• Attends first rehearsal
• Works within a budget
Skills:
• Strong writing skills
• Excellent communication skills
• Strong computer skills
• Access to a fax machine
• Eye for detail
• Strong sense of design
• Ability to meet deadlines
• Strong organizational skills
